Overall sentiment toward Fluent Money as a mortgage broker is predominantly negative, with reviewers repeatedly describing the process as stressful and inefficient. Multiple customers mention excessive requests for documents, frequent and sometimes aggressive communication, and unclear or inadequate explanations for application refusals. While a few reviewers single out individual advisers for professionalism and support, such positive feedback is rare compared to widespread concerns.
The main recurring themes across the reviews include delayed responses after initial engagement, difficulty obtaining transparent information about fees, and inconsistent or contradictory decision-making during the mortgage process. Complaints about unresponsiveness once commissions are secured and negative impacts on customers’ credit scores are common. Only a small number of reviews highlight smooth transactions or helpful team members; most focus on a lack of communication, high-pressure sales tactics, and confusion regarding documentation requirements.
Based on customer feedback, Fluent Money’s reputation as a mortgage broker is poor, particularly around communication, transparency, and consistency. Although a handful of clients report positive experiences with named staff members, the overwhelming pattern in the reviews reflects dissatisfaction and frustration. In its current state, the company struggles to build trust among clients seeking mortgage services in the UK.
The main recurring themes across the reviews include delayed responses after initial engagement, difficulty obtaining transparent information about fees, and inconsistent or contradictory decision-making during the mortgage process. Complaints about unresponsiveness once commissions are secured and negative impacts on customers’ credit scores are common. Only a small number of reviews highlight smooth transactions or helpful team members; most focus on a lack of communication, high-pressure sales tactics, and confusion regarding documentation requirements.
Based on customer feedback, Fluent Money’s reputation as a mortgage broker is poor, particularly around communication, transparency, and consistency. Although a handful of clients report positive experiences with named staff members, the overwhelming pattern in the reviews reflects dissatisfaction and frustration. In its current state, the company struggles to build trust among clients seeking mortgage services in the UK.
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