The most common themes in the reviews include customer service—especially attitude and helpfulness of staff—store closing practices, and the accessibility of specific services like inPost lockers or postal supplies. Positive remarks highlight individual helpful staff members, range of products, and efficiency in using the store’s facilities, with Samuel specifically praised for his approach. At the same time, pricing and poor customer communication about hours are repeated pain points.
Overall, WHSmith’s reputation is characterized by a broad selection of stationery, books, and postal services, but is held back by inconsistent staff service and operational issues. While certain staff members receive commendation, the London branch is frequently noted for frustrating experiences. This positions WHSmith as a useful local option for a variety of goods but with recognized areas needing improvement.